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Paul Castain’s post “Should We Connect With Strangers In Social Networking?” inspired this thought:
Outside of family, everyone else I know was a stranger first.
Some of the people I have met over the years are just as strange as me, if that’s possible, and in a very good way (tongue-in-cheek). But now I know them as acquaintances, business associates and friends. And I hope they don’t think of me as too strange. (more…)
Studio 54’s Steven Rubell’s exclusive hand selection of guests from the waiting throngs was an old marketing ploy that he made it famous. First in were high-profile celebrities like Michael Jackson, Mick Jagger, Halston, Mikhail Baryshnikov, and Salvador Dali.
If you were lucky enough to win the beautiful people lottery and make the second round, it was a claim to fame. The unlucky hundreds or thousands could have been dancing and having fun elsewhere, but they waited in hope of making the grade.
Google launched Plus this week with an exclusive selection that includes tech celebs like Michael Dell and Mark Zuckerberg. Invitations have been shut down due to “technical restraints with the beta version” <wink> <wink>. This has created quite the Buzz – pun intended – with outstanding results. (more…)
My friend David Brock nearly busted his gut laughing when I said, “Heck, we were doing content marketing thirty years ago. It was called print and direct mail.” He wasn’t laughing at me, he was laughing with me, because things have not changed as much as some people would have us believe. Then David said, “You need to write this post.”
In 1982, we had a sales and marketing automation system running on a Digital minicomputer. It sat in an air conditioned clean room. The hard drives were platters the size of big vinyl records that held a whopping 50MBs. This was not archaic; it was cutting edge, state of the art technology. (more…)