“Bust Your Slump” by Paul McCord – Book Review

Paul McCord

Paul McCord

Whether you’re a seasoned veteran or new to the sales game, and regardless of the economic climate or your industry’s status, slumps happen. Paul McCord’s “Bust Your Slump” is a concise, easy to read twelve chapters, each with a proven funnel filling solution. 

Fit for our hurry-up offence, 2-minute drill business culture, the short chapters include successful implementation strategies from Paul’s clients and conclude with “Does it Work” how-to sections. While the book can be read in an afternoon, each chapter can be digested and understood in a few minutes of downtime, and ready to be put into practice.    

My favorite chapter “Get Connected Quick” is about networking successfully with a “focused commitment to do the activity that will produce results [and how] effective networking follows a definite, planned process.”  I could go on, but I don’t want to spoil your reading, so if you want to know how to select the best networking events and learn best networking practices, you’ll have to read the book. 

I love the format and strategies Paul has chosen and found it easy, instructive reading that kept my attention. Paul hits on key mechanics with implementable solutions. Beginning with “attitude” and reminding us how a large part of slumps is in the mind are two powerful points and winners for the reader. So start filling your pipeline and order the paperback or the Kindle version now

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